Experience
Corporate experience
Four years inside large companies, across operations, data and product. What I can do, and where I learned to do it.
-
Dec 2024 · PresentItaú
Digital Product Analytics- Data analysis and governance of revenue views for the customer service division.
- Building and maintaining data products focused on customer experience.
- Automation of support inbox analysis, with content extraction and classification by issue type.
- Quantitative analysis of verbatims categorised with machine learning.
- Governance of app performance and satisfaction indicators, driving a data-driven culture.
- Department design system with an AI agent attached, to standardise material production.
-
Feb 2024 · Nov 2024Santander
Data and marketing · Tools Digital Services- Power BI dashboards and performance indicators for the department, integrated with Pipefy.
- Monthly reports for the board with strategic data and financial forecasting.
- Kanban pipeline implementation, organising the department production flow.
- Studies and insight generation from channel data and team performance.
-
Sep 2022 · Dec 2023Uber
People Ops assistant- Issuing, sending and tracking onboarding and offboarding documentation.
- Internal ticket triage and support for employees across Brazil.
- First contact with structured, at-scale operations, the foundation for the later shift into data and product.
Much of this work is corporate and under NDA, so I describe the scope and method of each engagement. Whatever can be detailed, I detail in conversation.
Education and certification
- BSc in Business Administration Centro Universitário Senac · since 2023
- Technical degree in Web Production and Design Senac · 2022
- Data Science Santander Coders · 2024
- Data Engineering and Analysis Tools Digital Services · Santander
- AI Immersion Alura and Google
- Prompt Engineering IBM Skills
- Advanced English EF English Live · CNA